Popup forms can be surprisingly effective at turning a website visitor into a subscriber to your mailing list. With a statistically confirmed conversion rate of about 3.09%, you can’t afford to miss out on them as a chance to increase sales for your business. So what is it about exit-intent popups that make them essential to your growing business?
When your email subscriber list starts to accumulate inactive users, don’t be so quick to discard them all. Depending on their engagement history with your brand, a good number of them may be encouraged to return to activity. Carefully dealing with unengaged subscribers could mean the difference between recovered and lost sales.
So you’ve put together a mailing list of the people that are interested in your brand. Perhaps you have an email marketing campaign running, hoping to turn leads into successful conversions. Yet however much you try, the engagement rates for your emails remain woefully low.
Building your email list is the first step in growing a community around your brand. It can be particularly difficult to do it from scratch, but it is still possible. More resources are available to assist you now than there have ever been, and the population online continues to grow by the day. The best time to start building your email list is today.
A well-executed email marketing campaign could mean the difference between a non-responsive subscriber list and frequent engagement with your content.
However, one of the hardest things for businesses to get right is the number of emails they should be sending and how frequently they should be sending.
Email marketing continues to be one of the best ways for businesses to connect with customers and potential clients online. However, while billions of emails make it into inboxes every day, email open rates remain low for many businesses as a surprising amount of recipients often ignore the emails they receive.
