6 Essential Elements of an Email Marketing Strategy
Callum

6 Essential Elements of an Email Marketing Strategy

The email marketing strategy can be the backbone of any business. It’s imperative that you create a plan to capture your audience’s attention. The success of your company relies on it! This blog post will cover six essential elements for an email marketing strategy, including how they can help grow your business and revenue. 

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7 Tips to Write a Persuasive Email Subject Line
Callum

7 Tips to Write a Persuasive Email Subject Line

The subject line is the first thing that people see in their email inboxes. It grabs attention and tells them what they can expect to find inside of your message. However, writing a persuasive email subject line isn’t as easy as it sounds.

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6 Tips To Help Improve Your Email Subject Lines
Callum

6 Tips To Help Improve Your Email Subject Lines

Did you know that the subject line of your email is one of the essential aspects in deciding whether or not someone will open it? It might seem like an insignificant detail, but it’s been found that a good subject line can increase your open rate by 19%. According to Invesp, 47% of email recipients open an email based on the subject line.

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7 Ways To Figure Out Why Users Unsubscribe And Fix The Problem
Callum

7 Ways To Figure Out Why Users Unsubscribe And Fix The Problem

We have all been there: you start reading an email newsletter and its just not a good experience, so then click the unsubscribe button a few days later. It is not intentional- we are just too busy to keep up with the content. But when users continue to unsubscribe from your emails, it could mean that there is something wrong with what you are sending out.

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